Digital analysis of United fans’ #NotAPennyMore campaign suggests online targeting of sponsors’ Google Ads could rack up millions of pounds...
ESPN AND LALIGA REACH HISTORIC RIGHTS AGREEMENT
ESPN and LaLiga have reached an expansive, long-term agreement that will make ESPN+ the new English- and Spanish-language home for...
WAYNE ROONEY MAKES ELITE ATHLETE SPORTS THERAPY DEVICE INVESTMENT
Wayne Rooney has invested in a new therapeutic product that enables medical professionals and physiotherapists to support injured athletes back...
PREMIER LEAGUE CLUBS AGREE BROADCAST RENEWAL TERMS
Premier League clubs have unanimously agreed a proposal to conclude a three-year renewal of the League’s UK live and non-live...
FOOTBALL VS BLOOD CANCER- soccerex TEAMS UP WITH CURE LEUKAEMIA
Global football networking platform soccerex has chosen national blood cancer charity Cure Leukaemia as its Official Charity Partner for the...
WILL CHAMPIONS LEAGUE FINAL BE MOVED TO WEMBLEY?
Europe's football governing body has a decision to make following pressure from fan groups to move the decider.
UDINESE NOW ON WEIBO AND DOUYIN
The club continues to extend its global digital reach with the launch of two Chinese accounts.
EVERTON PARTNERS WITH SOKIN
Everton Football Club has signed up fintech innovators Sokin as its Official Global Payments Partner.
CHINA SPORTS BUSINESS WEEKLY: NIKE, ADIDAS ONLINE SALES PLUNGE IN CHINA
Nike and Adidas see online sales plunge, Sun Yang made eligible for Tokyo Olympics selection, ice hockey festival breaks record,...
PREMIER LEAGUE PREPARING ‘OWNERS’ CHARTER’ TO TACKLE SUPER LEAGUE THREAT
The English Premier League has announced it is preparing a new “Owners’ Charter” in response to the mooted European Super...