WSC Sports today announced that OneFootball, the world’s largest football media company, will be using its artificial intelligence (AI)-driven sports...
ESPN AND LALIGA REACH HISTORIC RIGHTS AGREEMENT
ESPN and LaLiga have reached an expansive, long-term agreement that will make ESPN+ the new English- and Spanish-language home for...
LIVESCORE ANNOUNCES CRISTIANO RONALDO AS OFFICIAL GLOBAL BRAND AMBASSADOR
LiveScore, the global sports media business and one of the world’s leading real-time sports updates providers, has today announced Cristiano...
WAYNE ROONEY MAKES ELITE ATHLETE SPORTS THERAPY DEVICE INVESTMENT
Wayne Rooney has invested in a new therapeutic product that enables medical professionals and physiotherapists to support injured athletes back...
PREMIER LEAGUE CLUBS AGREE BROADCAST RENEWAL TERMS
Premier League clubs have unanimously agreed a proposal to conclude a three-year renewal of the League’s UK live and non-live...
UDINESE NOW ON WEIBO AND DOUYIN
The club continues to extend its global digital reach with the launch of two Chinese accounts.
KIA AND FOOTBALLCO PARTNER TO TELL STORIES OF CREATORS INSPIRED BY FOOTBALL
Footballco and Kia have launched a new video series that showcases creators from around the world whose passion for football...
INSIDE LALIGA’S GLOBAL FAN ENGAGEMENT STRATEGY
LaLiga head of consumer strategy Olivia Archanco explained how data is being used to boost fan engagement, sales and loyalty....
CHINA SPORTS BUSINESS WEEKLY: AC MILAN & PACIFICPINE SPORTS LAUNCH SHENZHEN ACADEMY
In another busy week, here’s what caught our eye: AC Milan bolsters China presence with PacificPine Sports tie-up, Anta sponsors...
ELEVEN SPORTS AGREES TO ACQUIRE GLOBAL MEDIA COMPANY TEAM WHISTLE
ELEVEN SPORTS is delighted to announce the acquisition of New York-based global sports media and entertainment company Team Whistle, in...
